Our workforce can shape our future
As local authorities work their way - painfully - through the government’s cuts and efficiencies agenda, the difficulty many are now facing is they are reaching a point where all the obvious “fat” has already been cut.
What’s left is an unfamiliar territory where authorities are going to need to be thinking in new and perhaps uncomfortable ways, not least about how they use and “own” one of their most expensive resources - their people.
With contracting and outsourcing of services becoming more commonplace, conventional models of public sector employment are evolving rapidly.
There is a requirement for new skill-sets - for example around the commissioning and managing of services - and different forms of leadership. More widely, there is the challenge of managing, engaging, motivating and retaining an ageing workforce that may not necessarily be committed to seeing these evolutions through.
Yet many local authorities remain stuck in the mind-set of “everyone needs to be employed by us”. Often too, there can be a sense nothing can change because of national pay and reward agreements, whereas, in fact, more frequently than we might expect, a consensus for change can be reached.
Moreover, while one of the real positives about local government employees is their passion for their work, their commitment to their communities, this can also, at one level, potentially be a barrier to change. Councils moving to deliver services in different ways can find that if workers don’t “buy in” on the ground then nothing very much changes in practice.
So councils are going to have to work extremely hard in the coming years to engage their workers, communicate objectives and manage performance much more smartly.
Within this, inevitably, the role of local government HR and those who manage people, will be fundamental. HR up to now has been the engine of local government when it comes to taking out costs, but in the difficult years ahead it will drive the organisation’s evolution towards the agile council.
Councils will need to think creatively and flexibly about the terms on which they employ people and engage their employees when coming up with new solutions. What has been striking over the last couple of years is the readiness of employees to engage in discussions on flexible employment models, and councils should look to capitalise on that.
People management, in our view, will need to become more strategic, more a “resource broker” smoothing and managing peaks and troughs in workload supply and demand.
Local authority workers are very good at working in silos - a planner will always be in planning, a social care administrator will never stray from that department. Similarly, there will always be times of the day, week or month when some areas of an authority are much busier than others.
So, with a bit of imagination and smarter working, could personnel resources be deployed more effectively and efficiently? To provide a basic example, a planning application, at least initially, mostly involves ensuring the paperwork meets fairly set rules. It is only when the application starts to be evaluated that it becomes more specialist. Could this workload therefore be assigned in a different, more efficient way?
We’re not suggesting there are easy answers to any of this - there aren’t. Any radical workforce reform, moreover, will throw up many complicated challenges, such as how to protect people’s natural desire for a “full” career or managing progression to ensure there is still a flow into those more senior, specialist positions.
But what is very clear is that local government is entering a new, uncertain world and so these are debates which must be had.
Ian Tomlinson-Roe, partner & Juliet Stuttard, director, PwC
Special feature supplied by PwC

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Readers' comments (1)
KATHRYN JONES | 1-Feb-2012 1:08 pm
As a follow on from my letter of 1.12.11 'Human Resources depts must facilitate change' its interesting to see PWC's take on the issue. I completely agree that too many councils still remain stuck in the mindset that everyone needs to be employed by them, is that something the politicians made explicit in their manifestos? And I'd like to see some research to test out how contracted services employees are less or more committed to the communities they work in and for, as compared to council employees. In my experience you can get buy in from most employees to change if thier ideas are truly heard and tested - transparency is all. As for silo working thats a symptom of budget structuring and managements desire to protect what little they have - there is no general imperative for depts to share/pool either thier budgets or their people. I was fortunate to get experience of working in frontline, support and strategic services at all levels up to senior management, but it always surprised me that others thought my 'portfolio' of exeprience was very wide ranging - I always thought it could be expanded - even to other parts of the public sector. Until we can truly shape services starting from the needs of communities and working out what resources are needed for that, and how best to get value for money, there will be silos, barriers to change and vested interests in too many parts of the public sector. A national debate is needed and needed soon.
Kath Jones
West sussex
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