A new guide for council public relations staff advises them on how to communicate the findings of inspections and d...
A new guide for council public relations staff advises them on how to communicate the findings of inspections and deal with controversial reports.
The guide, published jointly by the Audit Commission and the Society of County and Unitary Public Relations Officers, is aimed at helping councils publicise the improvement programme for local services.
SCUPRO vice chair and communications manager at Nottingham City Council Richard Scott said one of the organisation's aims is to raise local government's profile.
'Praising excellence and being unambiguous about the will to improve anything less than good can only help achieve this,' he said.
Jennifer Tankard, public relations manager for the Audit Commission's inspection service, said: 'The inspection service is keen to work with councils to ensure local people are aware of work to continually improve public services. This joint guide demonstrates our commitment to working with councils and to keeping local people informed about the quality of their local services.'