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NEW METHOD OF OPINION POLLING NARROWS LABOUR LEAD

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Labour's lead over the Conservatives may be down to 17%, according to a new polling method tested out in The Guardi...
Labour's lead over the Conservatives may be down to 17%, according to a new polling method tested out in The Guardian's ICM poll this month, the paper reports (p6).

'ICM has long been worried that current polling techniques have been exaggerating the Labour lead and see this as a major cause of the polling error at the last election,' reports the paper.

ICM has therefore counted the 'won't says' or 'don't knows' according to how they voted at the last election. This reduces Labour's share of the vote from 48 to 46 and increases the Conservative share from 26 to 29.

ICM believes that this is a more realistic figure on which to base projections of how the voters will behave on May 5.
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