Local government communications has reached a watershed moment.
Various elements, including the rise of social media, devolution, meeting the demands of austerity, have contributed to a growing strain of new professionalism within local government communications.
In this special report, produced in association with LGcommunications and the Government Communication Service ahead of the Public Sector Communications Academy on 1-2 November, LGC explores some of these themes.
Click the image below to read the free report in full.
The report includes insight from LGcomms chairman Simon Jones and GCS head of profession Alex Aiken, as well as a host of local government communications professionals.
The report includes:
- The Local Government Association’s David Holdstock outlines his vision for a joined-up public sector communications function
- Paul Masterman examines where communications fits in a ‘post-truth’ world
- Birmingham’s Eleri Roberts urges peers to move to proactive, rather than defensive strategies
- Westminster’s Neil Wholey makes his case for communications as a front line service
- commstwopoint0’s Darren Caveney discusses good social media strategy
- Stoke-on-Trent’s Emma Rodgers outlines the value of proper evaluation
- Wirral MBC’s Matthew Patrick provides the elected member view.