Removable bollards were brought into action for the first time to physically stop drivers from getting in and out of the area during pedestrianised times. Extra police and traffic wardens were also drafted in to deal with lawbreakers.
Inconsiderate drivers have been spotted squeezing through the bollards on Union Street and Whitewalls to get into the pedestrian zone. Reversing down Oxford Street, which is a one-way street, is also a problem. And, parking on pavements and across tactile paving routes has resulted in complaints from disabled people.
Lisa Wells, city centre projects team leader said: 'It was fantastic to see the pedestrian zone finally free of vehicles and shoppers going about their business without having to dodge cars and delivery lorries.
'It will take some time to change peoples understanding of how the pedestrian zone works, however, judging by Sunday we have made tremendous progress'.
Jan Burgess from the Swansea Access For Everyone group (S.A.F.E) said: 'This campaign is fantastic news for our members. It will give disabled people extra confidence to come into the city centre'.
Acting inspector Rhodri Williams said: 'I would appeal to motorists to think twice before abusing the Pedestrian Zone as this is only the start of the campaign. The bollards will continue to be used on Sundays and Police Officers and Traffic Wardens will be patrolling the area taking a dim view on those who break the law.'
Rosemary Morgan, chair of the City Centre Partnership said: 'I would personally like to thank the police, traffic wardens and the council for their support. This campaign is an important initiative for our city and it's wonderful to see us all working together to help make Swansea a great city to live in and visit'.
1. The pedestrian zone was introduced in 1992 following consultation with local businesses. It operates seven days a week between 10.30am and 6pm with loading and unloading being permitted between 4 and 6pm.
Approval to amend the Traffic Regulation Order that regulates the Pedestrian Zone has been given. This will strengthen the existing order by prohibiting waiting and loading/ unloading between 10.30am and 4pm on Oxford Street, Union Street, Whitewalls and Portland Street.
2. Bollards are being used at the following locations within the City Centre:
Whitewalls, Union Street, Upper Union St, Oxford St/Plymouth St junction and Portland St/Park St junction.
3. Before and after shots of the pedestrian zone on a Sunday and during pedestrian times have been provided as a separate document.
4. The City Centre Partnership is a partnership between the City and County of Swansea and the business community. Its vision is to develop Swansea City Centre as a premier destination and a vibrant and dynamic place to shop, live, work and visit.