The grim Glaswegian housing estate, Easterhouse, wants to change its name in an attempt to rid the area of its stig...
The grim Glaswegian housing estate, Easterhouse, wants to change its name in an attempt to rid the area of its stigma of housing squalor, drugs, gangland violence and indolence, the Independent reports (p14).
When the estates were built in the 1960s to house Glaswegians from inner-city slums, there were no shops or pubs or community amenities. Singer Frankie Vaughan unwittingly fostered the area's reputation for gangsterism with a public appeal for peace, while he was performing in the city in 1968.
Many attempts have been made over the years to 'rescue' Easterhouse. Now the Greater Easterhouse Partnership - the latest public-private regeneration body believes a new name would create a more inviting image.
Easterhouse's 32,000 residents would probably be asked for suggestions and, according to Glasgow councillor Jim Coleman, the only one with a long history would be Provan, the name of the medieval arch-diocese of Glasgow.